How to Keep Your Candidate Data Clean
Maintain clean candidate data for better deliverability and accurate reporting.
Why Data Quality Matters
| Practice | Why It Matters |
|---|---|
| Verify emails before upload | Prevents bounce-backs and failed invitations |
| Use consistent naming | Makes search and filtering easier |
| Regular cleanup | Archive stale applications to keep dashboard clean |
| Standardise tags | Enables meaningful filtering and reporting |
Email Validation Tips
Before uploading a CSV (a spreadsheet file you can create in Excel or Google Sheets):
Check for Common Issues
- Remove empty rows - Delete any rows with empty email fields
- Fix typos - Look for common mistakes:
.coninstead of.com.gmalinstead of.gmail- Missing
@symbol - Extra spaces
- Remove duplicates - Same email should only appear once
- Verify format - Must contain
@and valid domain
Validation Checklist
- All emails have
@symbol - All emails have valid domain (.com, .org, etc.)
- No duplicate email addresses
- No empty rows in the CSV
- No special characters (except allowed: . _ - +)
Maintaining Clean Data
Weekly Tasks
- Review and archive abandoned candidates
- Check for bounced emails and update addresses
- Follow up on "No Show" candidates
Monthly Tasks
- Clean up inactive job postings
- Review and merge duplicate candidates
- Archive positions that have been filled
Quarterly Tasks
- Audit team member access and remove inactive users
- Review tag usage and consolidate similar tags
- Export and backup important data
Naming Conventions
Use consistent naming for easier organisation:
Job Titles
Examples: - Engineering - Software Engineer - Senior - Remote - Sales - Account Executive - Mid - New York - Marketing - Content Writer - Entry - London
Tags
Use a consistent format:
| Category | Format | Examples |
|---|---|---|
| Source | source:xxx |
source:referral, source:linkedin |
| Stage | stage:xxx |
stage:shortlisted, stage:final-round |
| Priority | priority:xxx |
priority:high, priority:low |
Handling Duplicates
Identifying Duplicates
Signs of duplicate candidates:
- Same email in multiple applications
- Same name with different emails
- Similar resume content
Merging Duplicates
- Identify the primary record (most complete)
- Note important information from duplicate
- Archive or delete the duplicate
- Add notes explaining the merge
Data Export and Backup
Regular Exports
Export data periodically for backup:
- Go to Applications page
- Select all candidates
- Click Export → CSV
- Store securely
What to Export
- Candidate information
- Interview scores
- Notes and feedback
- Status history